外贸网站优化费用
外贸网站建设多少钱
SOself外贸独立站关键词布局的重要性,谷歌seo优化中,关键词优化是很重要的一部分工作,往往许多谷歌seo优化师会很重视搭建谷歌关键词库的工作,在之前的文章中有教过大家【谷歌seo如何搭建关键词库】https://mp.weixin.qq.com/s/BiBZkUqJFP1y18SjPjFpdA,谷歌seo优化中关键词的选择固然重要,但如果只重视谷歌关键词的选择,忽略了关键词的布局,就很容易会出现询盘转化率低、跳出率高的情况,这个时候就算流量多了,询盘寥寥无几也是无用的。关键词布局是瑞谷海外数字营销从建站开始就注重的工作内容,瑞谷谷歌seo优化师认为关键词布局是站内优化的重要环节,包括建立与关键词匹配的着陆页,页面的标题、描述及内容紧紧围绕每个页面定位的关键词来写,在关键词定位布局中除了考虑关键词与页面的相关性外,更是着重从用户搜索意图出发,避免出现关键词定位布局不精准的情况,提升网站询盘转化率。谷歌seo是持久战略,需要我们持续分析外贸独立站的数据及长期维护,谷歌SEO优化需要持之以恒的投入、优化和沉淀,更多谷歌seo优化干货详询瑞谷海外数字营销。The importance of keyword layout of SOself's independent foreign trade station. In Google seo optimization, keyword optimization is a very important part of the work. Often many Google seo optimizers will attach great importance to the work of building Google's key thesaurus. In the previous article, I taught you how to build Google seo's key thesaurus https://mp.weixin.qq.com/s/BiBZkUqJFP1y18SjPjFpdA The selection of keywords in Google SEO optimization is important, but if you only pay attention to the selection of Google keywords and ignore the layout of keywords, it is easy to have a low conversion rate of inquiries and a high jump rate. At this time, even if there is a lot of traffic, few inquiries are useless. Keyword layout is the work content that Ruigu Overseas Digital Marketing has paid attention to since the establishment of its website. Ruigu Google seo optimizer believes that keyword layout is an important part of the site optimization, including the establishment of landing pages matching keywords. The title, description and content of the page are closely written around the keywords positioned on each page. In addition to considering the relevance of keywords and pages in the keyword positioning layout, It is more important to start from the user's search intention, avoid inaccurate keyword positioning and layout, and improve the website inquiry conversion rate. Google SEO is a long-term strategy, which requires us to continuously analyze the data and long-term maintenance of independent foreign trade stations. Google SEO optimization requires constant investment, optimization and precipitation. More Google SEO optimization dry goods can be found in Ruigu Overseas Digital Marketing.
做外贸SOHO你要考虑会有很长时间内你没有收入,但是你的吃喝拉撒睡,衣食住行都需要花费,你的资金储备是不是支撑你过这样的生活,还有有些供应商需要预付款,供应商的预付款比客户给你的预付款高,这样的情况下你需要自己去垫资金,这都需要你有一定经济能力。做外贸SOHO最佳的客户结构是这样的,你已经拥有一批固定稳定的高质量客户,客户的稳定性可以保障你几年内的衣食无忧,在这基础上你又有很好的新客户开发平台,比如入驻阿里巴巴平台,建立外贸独立网站,通过Google推广等这样形成一个良性的循环。As a foreign trade SOHO, you should consider that you will have no income for a long time, but your food, drink, sleep, clothes, food, housing and transportation will need to be spent. Is your capital reserve to support you to live such a life? There are also some suppliers that need advance payment. The advance payment of suppliers is higher than that of customers. In this case, you need to advance funds by yourself, which requires you to have certain financial ability. The best customer structure for foreign trade SOHO is as follows: you have a number of fixed and stable high-quality customers, and the stability of customers can guarantee your food and clothing for a few years. On this basis, you have a good new customer development platform, such as entering Alibaba platform, establishing independent foreign trade website, and promoting through Google to form a virtuous circle.
站内优化主要是针对搜索引擎白皮书对网站框架、页面代码、H标签、ALT标签、TDK设置等进行优化,其中站内优化中的TDK设置相当重要,TDK是标题、关键词、描述的缩写,虽然站内优化比较偏向技术,新手无从下手,但并不影响TDK设置,同时主要掌握技巧可以自己布局,那么我们怎么进行外贸SEO TDK设置呢?关键词的确定将确定页面内容,它将告诉搜索引擎“我是谁”,而搜索引擎将通过关键词确定页面内容,从而获得页面关键词排名。关键词可以通过行业锁定核心关键词,其次通过谷歌趋势确定其热度,最后根据实际情况判断是否适合自己。所有网站SEO优化都离不开关键词,选择合适的关键词,将对网站SEO优化事半功倍,因此关键词筛选.On-site optimization is mainly aimed at optimizing the website framework, page code, H tag, ALT tag, TDK setting, etc. according to the search engine white paper. Among them, the TDK setting is very important. TDK is the abbreviation of title, keyword, and description. Although On-site optimization is more technical, novices can't start, it does not affect the TDK setting. At the same time, they can master the skills to make their own layout, So how do we set the foreign trade SEO TDK? The determination of keywords will determine the page content, which will tell the search engine "who I am", and the search engine will determine the page content through keywords to obtain the page keyword ranking. Key words can be identified through the industry, followed by Google Trends to determine its popularity, and finally determine whether it is suitable for you according to the actual situation. All website SEO optimization cannot be separated from keywords. Selecting the appropriate keywords will get twice the result with half the effort for website SEO optimization, so keyword selection.
越来越多的企业已经开始重视网站的重要性,许多企业也都有自己的企业网站。随着互联网中网站数量的不断增加,SEO优化受到企业的青睐度越来越高,针对不同的关键字来赢得搜索引擎的关注,从而提升企业网站的排名和知名度,最终实现营销推广的目的,由此可见,SEO优化对于企业而言好处还是很多的的, 如果企业有了自己的品牌了,网站上也有会品牌信息,只要用户在google/Yahoo等搜索引擎一搜索这个品牌就能找到你的企业网站。比如一位客户向你咨询你企业的信息,想要了解一下,你只需要告诉他你们的官方网站网址,或者给品牌让他们自己google/Yahoo等搜索引擎搜索一下就能找到你们的网站。More and more enterprises have begun to attach importance to the importance of websites, and many enterprises also have their own enterprise websites. With the increasing number of websites on the Internet, SEO optimization has become more and more popular with enterprises. It aims at different keywords to win the attention of search engines, thus improving the ranking and popularity of enterprise websites, and ultimately achieving the purpose of marketing promotion. It can be seen that SEO optimization has many benefits for enterprises. If enterprises have their own brands, there will also be brand information on the website, As long as users search this brand in Google/Yahoo and other search engines, they can find your corporate website. For example, if a customer asks you for information about your company and wants to know something about it, you just need to tell him your official website address, or give the brand their own Google/Yahoo search engine to find your website.
翻译应该是做外贸的网站很重要的一点,但在现实中很多公司没有注意。有的随便找个学英语的学生给翻译一下,有的用一个软件翻译一下,有的拿一个字典翻译一下。其实这都是非常不专业的,对客户的印象影响很不好。从客户的角度来看,老外可能看了就看不懂,也有可能觉得不专业,像一个皮包公司。这样的话,客户就可能流失了, 国内的网站好多图片处理的一般,弄的网站感觉很花,而国外的网站我们可以看到,一般都很淡,很简洁的感觉。图片最好处理成白底的。为了做外国人的生意,还是要迎合外国人的习惯才好。请专业语言人士来翻译来检查你的网站,请专业的语言人士来通读你的外文网站,务必是行文语法符合海外客户阅读,这个工作很重要。Translation should be a very important point for foreign trade websites, but in reality many companies do not pay attention to it. Some randomly find an English student to translate, some use a software to translate, and some take a dictionary to translate. In fact, this is very unprofessional and has a bad impact on customers' impression. From the perspective of customers, foreigners may not understand it after reading it, or they may feel unprofessional, like a leather bag company. In this way, customers may be lost. Many images on domestic websites are generally processed, and the website feels very flowery, while we can see that foreign websites are generally very light and concise. The picture should be processed with a white background. In order to do business with foreigners, it is better to cater to foreigners' habits. It is very important to invite professional linguists to translate and check your website, and invite professional linguists to read your foreign language website thoroughly. Make sure that the writing grammar is consistent with the reading of overseas customers.